The Botox is tradename for Botulinum Toxin Type A, neurotoxin derived from Clostridium botulinum, which is a bacterium found in the natural environment including soil, lakes, forests and shellfish. Botox works by interfering with communication between neurons (nerve cells). When injected into the muscle, it prevents the muscles from contracting or reduces the effectiveness of their contractions. Clinical applications include reduction of wrinkles of various areas of the face such as forehead lines, frown lines, lines outside the eyes commonly referred as ‘’ Crow’s feet’’ and lines around the side of the nose, referred as ‘’ bunny lines’’. Other uses include jaw slimming, neck lift (commonly referred as Nefertiti lift), nose lift, lip flip and calf slimming.
The word Botox has been trademarked and it is prohibited by UK law from being advertised to the general public according to the Advertising Standards Authority (ASA). Marketing agencies cannot generate any awareness of any reference to Botox via their client's social media pages. Advertising Botox near me is prohibited according to ASA.
Botox is a prescription only medicine (POM) and can be only prescribed to the general public by clinicians who are drug prescribers and trained in the use of Botox. With regards to advertising, it is now prohibited to use Botox, neurotoxin, antiwrinkle injections, muscle relaxing injections and injections for excessive sweating as these refer to the use of Botox. Using any of these indirect phrases on the clinic website, social media posts or any other form of advertising will be in breach of ASA guidelines. Instead we can refer the treatments as anti-wrinkle treatment or treatment for excessive sweating. The emphasis should be on promotion of the service we provide and the consultation. It is clear that the consultation may or may not lead to the provision of Botox. Before and after photos, are now banned as the ASA has a hard line on this issue as the images presented could be interpreted as an assurance claim which the ASA sees as not being determined therefore, they will not permit these actions anymore. Such images should be avoided at all cost.
Botox has been popularised through popular culture, with a string of A list media personality and Hollywood movie stars since the early 90’s, opting to use the treatment as means to add value to their aesthetic appearance. Senior Hollywood agents have described the relationship between their clients and Botox as a marriage. “It’s a bod their have with it”. How to get rid of fat on the neck or saggy skin, is one of the biggest concerns Hollywood stars face when it comes to being on camera. They use Botox to strengthen their appearance of a weak chin, saggy neck, spots under eyes and it’s faster option as compared to having a non-surgical nose job.
British stars face similar issues along with their US counterparts, as many of them flock in their droves to Harley street clinics or other London skin clinics for fillers for chin. Prices for Botox varies according to DR Baba Aesthetics. Cost of lip fillers will differ for a Lip filler in London due to the likes of going to seek treatment from a skin clinic Harley street. We are very competitive at our consultation clinic as the prices for Botox is cheaper than a typical skin clinic Harley street.
To book a free consultation Dr Baba aesthetics about having Botox please contact Dr Baba on 02086 802777 or click here to fill free consultation form.